Violet Foods Acquires Muir Glen Brand

WILLIAMSTOWN, N.J. – Violet Foods, a manufacturer of pizza sauce, pasta sauce and other tomato products, announced it has acquired the Muir Glen brand of organic tomato products from General Mills. Financial terms of the deal were not disclosed.

Violet Foods owns a portfolio of brands including Sclafani, Fattoria Fresca and Don Pepino.

“Acquiring Muir Glen is a transformative step for our company,” said Jim Mitchell, president of Violet Foods. “By combining Muir Glen’s 35-year legacy in organic tomatoes with Violet Foods’ expertise in high-quality, fresh-pack tomato products, we are uniquely positioned to accelerate innovation and facilitate growth for our customers.”

“We are grateful to General Mills for their collaboration throughout the transaction process,” said David West, managing partner at Amphora Equity Partners. “We are eager to build on the momentum that they created with this incredible brand.”