Vertical Roots Expands to Atlanta

Vertical Roots grows hydroponic lettuce 365 days a year inside indoor farms manufactured from upcycled shipping containers. Vertical Roots' new Atlanta farm site is located alongside Collins Brothers Produce, eliminating produce transportation from the farm to distributor and bringing Vertical Roots lettuce to local customers the same day it’s harvested.

"A large part of our mission is to grow food as close to the point of consumption as possible, and this farm site accomplishes just that," said Andrew Hare, co-founder and general manager of Vertical Roots. "The Collins family are esteemed produce industry leaders for three generations, and we're ecstatic about the unique grower-supplier partnership that we've cultivated."

"At Collins Brothers and Phoenix Wholesale, we've had the privilege to work with dedicated farmers across the country for decades," David Collins, president of Collins Brothers & Phoenix Wholesale Foodservice, said. "We're thrilled to partner with Vertical Roots as they bring an innovative way of farming to the agriculture industry. We look forward to this relationship as we share a like-minded mission in providing our customers with high quality, fresh, local produce."