The USA Pavilion at EXPO Milano 2015 has launched the Time Capsule Project, an initiative to collect American voices on food and preserve the programs and exhibits of the USA Pavilion at the World's Fair in Milan, Italy. The virtual Time Capsule, hosted by Amazon, will store recipes, literature, and artwork from the American public on topics including food sustainability, security, and deliciousness.
From May 1 to October 31, 2015, under the theme, "Feeding the Planet, Energy for Life", Expo Milano 2015 has brought together more than 140 countries to convene on the global challenge of feeding the world's projected population of 9 billion by the year 2050. The USA Pavilion, themed "American Food 2.0: United to Feed the Planet," showcases American innovation not only in the food sector, but also many aspects of science, technology, business and culture. The pavilion's exhibits and programming present voices of Americans working on the vanguard of the food system to develop innovative solutions for global food security and sustainability.
The Time Capsule will preserve these voices and carry on the dialogue around American Food 2.0 presented at Expo Milano 2015. The capsule itself will consist of a collection of intellectual content from the USA Pavilion, as well as two compendiums of thoughts, quotes and recipes from the American public. One of the compendiums will capture classic, immigrant and modern American recipes, while the other will feature quotes from experts on nutrition and sustainability.
The American public—including individuals, families, teachers, students, chefs, historians, NGOs, corporations and institutions—is invited to contribute to the Time Capsule Project and be a part of the American Food 2.0 legacy. From $10, one can contribute anything from recipes to photos, which will be stored by Amazon in a virtual time capsule and opened in 2050. Children are also encouraged to submit drawings of their favorite foods and what they think food will look like in the future.
"The goal of the Time Capsule Project is to not only preserve the rich content that was shared during Expo Milano 2015, but to also include the voices and diverse heritage from Americans contributing to our food system today. From school children to institutions, the public is invited to reflect on the current global 'foodscape' and share their hopes for 2050," said Dorothy Hamilton, President of the USA Pavilion and CEO and Founder of the International Culinary Center in New York.
For more information, visit www.2050TimeCapsule.com or visit our Indiegogo campaign.