QA Virtual Conference: Darin Detwiler on Communicating With Consumers

Whether it’s on social or regular media, how food companies communicate with consumers needs to be nuanced, especially as direct-to-consumer and delivery have increased. This session from Dr. Darin Detwiler, author, food safety advocate, and professor of food policy at Northeastern University, looked at how the art and tools of communicating food safety issues with consumers has changed. How can you do it right? How can you do it wrong?