"Today, we're transforming the way work is done in the retail industry," said Rick West, CEO and co-founder of Field Agent. "With this launch, we're bringing a B2C experience to the B2B world, with faster, cost-effective solutions available to clients without a single phone call."
Field Agent's announcement introduces a suite of products built to solve a variety of retail challenges, the company said. These products connect brands and retailers to shoppers across the country, and each product is scalable across any retail location in the United States.
Through the new self-service platform, clients can access Field Agent's research and marketing products completely on demand. These products range from shopper insights intended to connect clients with the customer experience, to retail audits which provide visibility on in-store execution.
"We've spent 10 years listening to our clients and working hard to make our process as efficient as possible," said West. "Our clients can now log into the Field Agent platform and launch a project across thousands of locations, all in under 5 minutes. It's a truly breakthrough technology."