Companies Recognized with GS1 US Excellence Awards

Companies Recognized with GS1 US Excellence Awards

Ken Traub posthumously honored with Roger Milliken Career Achievement Award.

June 26, 2017

GS1 US has recognized six companies with excellence awards for their achievements in implementing GS1 Standards to transform business processes and drive innovation. The awards were presented at the GS1 Connect conference June 20 in Las Vegas, Nev. The companies have demonstrated strategic vision and produced positive results in community engagement, customer satisfaction and/or process improvement in three distinct categories. “These companies exemplify the innovation, efficiency, and collaboration needed to thrive in today’s ultra-competitive business environment,” said Bob Carpenter, president and CEO, GS1 US. “Their creative use of GS1 Standards to solve emerging challenges and bolster company goals are to be commended.”

Additionally, the Roger Milliken Career Achievement Award was posthumously awarded to Ken Traub, a technology visionary who made significant contributions to the development of the world’s most widely used supply chain standards.

Honored were:

  • GS1 US Innovation Award: Coca-Cola North America and REI CO-OP. The award honors companies for their transformative use of the GS1 System of Standards to bring about an enhanced experience for businesses and customers.
  • GS1 US Operational Excellence Award: Dot Foods and Target. The award recognizes companies who successfully applied GS1 Standards to improve business processes, operations, industry collaboration and/or the consumer experience.
  • GS1 US Small/Mid-Sized Business Excellence Award: Tegu and Upper Lakes Foods. The award highlights GS1 Standards implementation stories from small and mid-sized companies, and how standards helped drive their businesses forward.
  • Roger Milliken Career Achievement Award. Ken Traub, an expert in computer engineering and an advisor to GS1 US and GS1 global for more than 15 years, was posthumously honored with the Roger Milliken Career Achievement Award. Over the course of his prolific 30-year career, Traub spearheaded numerous efforts to advance GS1 Standards around the world and developed many GS1 US solutions. He was the lead editor and major contributor to the design and development of Electronic Product Code (EPC)-enabled RFID, the Global Data Synchronization Network (GDSN), Electronic Product Code Information Services (EPCIS), and the Global Standards Management Process (GSMP), which is the consensus-driven process by which standards are created. Traub’s achievements transformed how standards are applied and leveraged in the global marketplace. Described by his peers as having an intellectual curiosity about everything from mathematics to physics, Traub had also been developing thought-leading content about emerging technologies such as blockchain and the Internet of Things.

“The GS1 community is unanimous in recognizing Ken’s many accomplishments and intellect. Ken contributed a respected and strategic perspective that laid crucial groundwork for innovation in healthcare, retail, grocery, foodservice and many other industries. We honor him as a driving force whose leadership, guidance and vision left an indelible impression on us all,” Carpenter said.

The Roger Milliken Career Achievement Award honors individuals who demonstrate outstanding innovation and leadership in the application of GS1 Standards and industry best practices to improve supply chain collaboration. Roger Milliken was known for being a catalyst for transformational best business practices across multiple industries. To learn more about GS1 Connect, visit For more information on GS1 Standards, please visit

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